> Source: https://www.trackmedia.app/blog/how-to-create-a-linkedin-company-page · Last updated: 2026-11-04

# How to create a company page on LinkedIn

To create a company page on LinkedIn, click For Business, then Create a Company Page, pick the Page type and fill in the details. It is free. Steps here.

*Guides · Published 2026-11-04*

To create a company page on LinkedIn, click the **For Business** icon in the upper-right corner of your LinkedIn homepage, scroll down and click **Create a Company Page**, choose the Page type, fill in the details and click **Create page**. LinkedIn Help says you can create a Page for free, and that you need a LinkedIn account to do it.

This guide uses LinkedIn Help's "Create a LinkedIn Page", "Troubleshoot creating a LinkedIn Page" and "Create a LinkedIn Page best practices" pages, read on October 22, 2026. It covers the desktop and iOS steps, the URL rules, why the creation can fail, and how to schedule posts for the Page once it exists.

## How to create a company page on LinkedIn

LinkedIn Help says you can create a Page on desktop or with the LinkedIn mobile app on an iOS device, and that creating a Page is not supported on Android. The desktop steps:

1. **Click the For Business icon** in the upper-right corner of your LinkedIn homepage.
2. **Scroll down and click Create a Company Page.**
3. **Select the Page type:** Company, Showcase page or Educational institution.
4. **Enter your details.** The page lists Page identity, Company or Institution details and Profile details.
5. **Select the verification box** to confirm that you have the right to act on behalf of the company or school.
6. **Click the Create page button.**
7. **Click Start building your page!** to complete it.

![Table of how to create a LinkedIn Page. Start: on desktop, For Business icon then Create a Company Page; on iOS, open any LinkedIn Page, tap the More icon and Create a LinkedIn Page. Page type: Company, Showcase page or Educational institution on desktop; Company or Educational institution on iOS. Details: Page identity, company details and profile details on desktop; name, LinkedIn public URL, website, industry, size, type and tagline on iOS. Confirm: tick the verification box and Create page on desktop; tap the verification box and Create in the upper right on iOS.](https://www.trackmedia.app/assets/img/blog/how-to-create-a-linkedin-company-page-fig1.svg)

*Creating a LinkedIn Page on desktop and iOS, with the labels on LinkedIn Help. Read October 22, 2026.*

### On the iOS app

1. **Go to any LinkedIn Page.**
2. **Tap the More icon** on the right and select **Create a LinkedIn Page**.
3. **Select the Page type:** Company or Educational institution.
4. **Enter your Company name, LinkedIn public URL, Website, Industry, Company size, Company type** and a Tagline (optional).
5. **Tap the verification box** to confirm that you have the right to act on behalf of the company or school.
6. **Tap Create** in the upper-right corner.

Once you have created the Page, you become the super admin and can assign others to be admins. If you need a different type later, the page says admins can convert their Page.

## What are the URL rules for a LinkedIn Page?

The best practices page says all Page URLs are structured as linkedin.com/company/[your company name], and that members and search engines use this unique URL to find your Page. If your first choice is taken by another organization, you can still create a Page with a different URL. The rules:

- It must contain at least one non-numeric character.
- It can't contain uppercase letters. It can contain lowercase letters, numbers, hyphens, or Chinese, Japanese or Korean Unicode characters.
- It can't include more than one consecutive hyphen, and can't start or end with a hyphen.
- Improper characters are automatically replaced with a hyphen.

## Why can't I create a LinkedIn company page?

LinkedIn Help's troubleshooting page lists the common errors and their fixes:

| Error | What to do |
| --- | --- |
| Page with the same name already exists | Check whether it represents your organization and request admin access, or create a new Page with an unused URL. |
| Not enough LinkedIn connections | Your account must have more than one connection with another member. Send invitations first. |
| Created too many Pages in one day | Wait a few days before trying again. |
| New LinkedIn account | Wait at least one day after creating your account. |
| LinkedIn URL already in use | Pick another URL, for example abcinc instead of abc. |
| Unverified workplace | Verify your work experience by work email or Microsoft Entra Verified ID. |

Two more causes are listed: more than 25 Showcase Pages on one Page, and browser issues, where the page suggests clearing your cache and cookies or using a different browser. It also says a Page should represent your business or school and not a member profile, and that personal profiles representing businesses might be flagged as spam or abuse.

## What should you do right after creating the Page?

The best practices page recommends:

- Complete all of the sections. LinkedIn says complete Pages see a 30 percent increase in weekly Page views.
- Add other super admins in case one loses access or leaves the organization. LinkedIn can't provide Page admin information to members or replace or remove admins.
- Protect the Page with two-factor authentication and verification.
- Share the Page on LinkedIn and other platforms with the **Share Page** button in your admin view.
- Review analytics by clicking **Page posts** in the left panel of your admin view.

If you add the Page as your employer to your profile, it might take 14 to 30 days to show up as an associated employee on that Page.

## How to schedule LinkedIn Page posts with TrackMedia

A new Page needs a steady stream of posts more than it needs a perfect first one. TrackMedia lets you connect your Page and plan posts ahead, alongside your other networks. LinkedIn is available on every plan, including the free one.

- **Connect the Page.** Posting as a Page needs an admin or content-admin role on it. One sign-in can cover every Page you have a posting role on.
- **Write once.** The composer fits a version to LinkedIn and to your other networks, adds first comments and mentions, and runs preflight checks before publishing.
- **Plan the first weeks.** Use the calendar, a posting queue and content collections that fill queue slots. See [a LinkedIn content planner](https://www.trackmedia.app/blog/linkedin-content-planner) and [the best time to post on LinkedIn](https://www.trackmedia.app/blog/best-time-to-post-on-linkedin).
- **Measure it.** Page analytics include reactions, comments, impressions, reach, clicks and shares per post, plus followers and Page views, and UTM tags show clicks per post and per network.

For ideas on what to measure, read [LinkedIn analytics tools](https://www.trackmedia.app/blog/linkedin-analytics-tools) and [how to see and edit scheduled posts on LinkedIn](https://www.trackmedia.app/blog/how-to-see-and-edit-scheduled-posts-on-linkedin). [Start free with TrackMedia](https://go.trackmedia.app/signup) and connect your new Page.

## Questions people also ask

### How do I create a company page on LinkedIn?

Click the For Business icon on your LinkedIn homepage, then Create a Company Page. Pick Company, Showcase page or Educational institution, enter your details, confirm you can act for the company and click Create page.

### How do I create a business page on LinkedIn?

The steps are the same. LinkedIn calls it a Page, and you can create it for free. Creating a Page is not supported on Android devices.

### Can I create a LinkedIn Page on my phone?

On an iPhone, yes: open any LinkedIn Page, tap the More icon and select Create a LinkedIn Page. LinkedIn Help says it is not supported on Android.

### How do I create a company page if I don't have enough connections?

LinkedIn says your account needs more than one connection with another member. Send invitations to people you know, then try again.

## How we checked this

We opened each page in a browser on October 22, 2026, including the Desktop and iOS versions of the creation steps. LinkedIn changes these pages, so check the live page if a label looks different.

- [Create a LinkedIn Page](https://www.linkedin.com/help/linkedin/answer/a543852) (LinkedIn Help): desktop and iOS steps, supported devices, super admin role.
- [Troubleshoot creating a LinkedIn Page](https://www.linkedin.com/help/linkedin/answer/a726850) (LinkedIn Help): common errors and fixes.
- [Create a LinkedIn Page best practices](https://www.linkedin.com/help/linkedin/answer/a553289) (LinkedIn Help): URL rules, before and after creating.